Top 5 Ultracasual Games on Android in New Zealand - Q2 2022

The second quarter of 2022 saw interesting trends in the ultracasual gaming segment on the Android platform in New Zealand. Here’s a breakdown of the performance of the top 5 games: Fill The Fridge, DIY Joystick, DIY Makeup, Sponge Art, and Antistress - relaxation toys.

Fill The Fridge from Rollic Games saw its weekly revenue peak at $123 in late March and then gradually decline to around $36 by the end of May. However, it experienced a small uptick in June, reaching $69. Weekly downloads for the app showed an initial spike, peaking at 5.1K in mid-April, before stabilizing around 3.4K towards the end of the quarter. Active users also trended upwards, starting at 7.7K and ending at approximately 9.5K.

DIY Joystick by CrazyLabs LTD saw a significant increase in weekly downloads from 201 in late March to a peak of 3.6K in mid-April, before stabilizing around 1.3K towards the end of June. Active users followed a similar pattern, rising from 223 to a peak of 5.9K in late April, then settling around 4.8K by the end of the quarter.

DIY Makeup, another game by CrazyLabs LTD, had a more modest performance. Weekly downloads varied, peaking at 902 in late April and dropping to 344 in early June before rising again to 819 in mid-June. The number of active users saw a slight decline from 2.4K in late March to around 2.3K by the end of June.

Sponge Art from CASUAL AZUR GAMES experienced steady weekly downloads, peaking at 910 in late April and ending the quarter at 777. Active users for the app showed a consistent increase, starting at 1.7K and rising to 2.8K by the end of June.

Antistress - relaxation toys by JindoBlu had stable weekly downloads, ranging from 426 to 789 throughout the quarter. The active user base saw a peak in mid-April with 4.6K users and then declined steadily to around 3.1K by the end of June. The app's weekly revenue remained relatively low, peaking at $15 in early April.

For more detailed insights and data, visit Sensor Tower.